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The first
domino
matters.

From raw insight to real innovation — with your team in the room.

Start a Conversation See what we do
Innovation
Is your team solving the right problem — or optimizing the wrong one?
Facilitation
The best sessions don't just decide — they build trust and unlock honest conversation.
Strategy
The first domino you tip determines everything that follows. Sequence matters.
Trusted by teams at
Yankee Candle Expo Lakeshore Advantage Sharpie Theraplaying Innovate Marquette Wcb Trilogy Marmot Coleman Foodsaver Bionaire Crockpot Vanguard Swimsmart Papermate Instant Pot Disher Nuk Mapa Sistema Ball Oster Ideaz Mr Coffee Rcp Elmers Baby Jogger Sunbeam Contigo Dymo Landscape Forms Graco Hem Request Foods Rubbermaid Yankee Candle Expo Lakeshore Advantage Sharpie Theraplaying Innovate Marquette Wcb Trilogy Marmot Coleman Foodsaver Bionaire Crockpot Vanguard Swimsmart Papermate Instant Pot Disher Nuk Mapa Sistema Ball Oster Ideaz Mr Coffee Rcp Elmers Baby Jogger Sunbeam Contigo Dymo Landscape Forms Graco Hem Request Foods Rubbermaid
Jason Kehrer
About

Practitioner first.
Advisor second.

Jason Kehrer is a strategist, facilitator, and innovation leader who helps organizations think differently and move boldly. His work sits at the intersection of creativity and execution — where big ideas meet pragmatic action.

With a background spanning Fortune 500 leadership, design-led consulting, and nonprofit development, he brings strategic clarity, creative energy, and roll-up-your-sleeves practicality. Jason works with CEOs and executive teams when the organization needs a clear path through complexity — and with teams that need to rapidly generate new ideas across product, service, and business, then refine those ideas into concepts that fuel better decisions and real growth.

Jason is based in West Michigan and is husband to Molly and dad to five. He loves LEGO, the outdoors, and reading.

What We Do

Where First Domino works.

Home base is mid-cap, closely-held, and purpose-driven organizations — but the work spans Fortune 500s, publicly traded companies, PE-backed firms, and emerging ventures. What matters is the problem, not the org chart.

01
Innovation & Strategy
From opportunity framing to portfolio decisions, we help leadership teams see further, bet smarter, and sequence better.
Innovation sprints & workshops
Opportunity framing & growth strategy
Roadmapping & scenario planning
Insights to action
02
Facilitation & Advisory
Designing the room where your team can do their best thinking. High-trust, candid, well-structured — and oriented to clear next steps.
Executive team strategy co-creation
Product, service & experience ideation
Off-site & workshop design
Ongoing advisory relationships
03
Organizational Transformation
Change fails at the human level before it fails anywhere else. We work where the resistance actually lives — and build the capacity to keep moving.
Culture & capability diagnostics
Innovation management & capability building
Fractional innovation leadership
Leadership alignment & team design
Extended capabilities — brought in when the work calls for it
Pre-session customer & empathy research Live concept sketching & visualization In-session GenAI acceleration & rapid prototyping Industrial design & UX concept refinement Post-session build support — AI, IoT, cloud, custom electronics
Recent Writing

Ideas worth sharing.

Thinking on leadership, innovation, and why transformations succeed or fail at the human level.

Innovation
The Curiosity Tax
Brittle companies don't fail because they stopped growing. They fail because they stopped asking questions. Over-optimization isn't efficiency — it's a tax on curiosity paid quietly, until it isn't.
Read on LinkedIn
Leadership
Coordination Isn't Integration
Most cross-functional teams are good at coordination — meetings, updates, lanes. What goes unowned is the whole: synthesis across functions, tradeoffs made explicit, thinking made visible. That gap is where initiatives stall.
Read on LinkedIn
Strategy
The First Question
What an organization asks first in a hard decision reveals who it truly serves. The structural advantages of closely-held companies come down to a single question — and who gets to ask it.
Read on LinkedIn
All writing on LinkedIn
Let's Talk

The right conversation starts here.

Whether you're navigating a strategic shift, an ideation challenge, or a need to build innovation capacity — or you just need a skilled facilitator to design the room — reach out. The work matters most when the stakes are real and the answer isn't obvious.

Location
West Michigan — working globally

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